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Shop Shampoos

Shop Shampoos

Select Size:

Product Size:

Full Size

All Full Size products must be purchased in multiples of 1.

  1. Recovery Shampoo
    Recovery Shampoo
    • Cleans / Replenishes / Nourishes

    Single Unit SRP $40 / 8oz / Full Size

  2. Full Shampoo
    Full Shampoo
    • Cleans / Thickens / Volumizes

    Single Unit SRP $40 / 8oz / Full Size

  3. Smooth Shampoo
    Smooth Shampoo
    • Cleans / Softens / Shines

    Single Unit SRP $40 / 8oz / Full Size

  4. Curl Shampoo
    Curl Shampoo
    • Hydrates / Nourishes / Repairs

    Single Unit SRP $40 / 8oz / Full Size

  5. Refresh Purifying Shampoo
    Purifying Shampoo
    • Detoxifies / Resets / Clarifies

    Single Unit SRP $30 / 4oz

  6. Refresh Dry Shampoo
    Dry Shampoo
    • Cleans / Refreshes / Invigorates

    Single Unit SRP $34 / 4.5oz

  7. Virtue ColorKick De-Brassing Shampoo
    ColorKick® De-Brassing Shampoo
    • Brightens / Neutralizes / Revitalizes

    Single Unit SRP $42 / 8oz / Full Size

Travel Size

All Travel Size products must be purchased in multiples of 1.

  1. Recovery Shampoo
    Recovery Shampoo
    • Cleans / Replenishes / Nourishes

    Single Unit SRP $16 / 2oz / Travel Size

  2. Full Shampoo
    Full Shampoo
    • Cleans / Thickens / Volumizes

    Single Unit SRP $16 / 2oz / Travel Size

  3. Smooth Shampoo
    Smooth Shampoo
    • Cleans / Softens / Shines

    Single Unit SRP $16 / 2oz / Travel Size

  4. Curl Shampoo
    Curl Shampoo
    • Hydrates / Nourishes / Repairs

    Single Unit SRP $16 / 2oz / Travel Size

  5. Dry Shampoo
    Dry Shampoo
    • Cleans / Refreshes / Invigorates

    Single Unit SRP $17 / 1.8oz

Back Bar

All Back Bar products must be purchased in multiples of 1.

  1. Recovery Shampoo Back Bar
    Recovery Shampoo
    • Cleans / Replenishes / Nourishes

    Single Unit SRP $74 / 17oz / Back Bar

  2. Full Shampoo Back Bar
    Full Shampoo
    • Cleans / Thickens / Volumizes

    Single Unit SRP $74 / 17oz / Back Bar

  3. Smooth Shampoo Back Bar
    Smooth Shampoo
    • Cleans / Softens / Shines

    Single Unit SRP $74 / 17oz / Back Bar

  4. Holiday Professional Size Curl Shampoo
    Curl Shampoo
    • Hydrates / Nourishes / Repairs

    Single Unit SRP $74 / 17oz / Back Bar

  5. Purifying Shampoo NFS
    Purifying Shampoo
    • Detoxifies / Resets / Clarifies

    Single Unit SRP $26 / 4oz / Back Bar

  6. Refresh Dry Shampoo
    Dry Shampoo
    • Cleans / Refreshes / Invigorates

    Single Unit SRP $32 / 4.5oz / Back Bar

  7. ColorKick® De-Brassing Shampoo
    ColorKick® De-Brassing Shampoo
    • Brightens / Neutralizes / Revitalizes

    Single Unit SRP $36 / 8oz / Back Bar

Kit Size

All Kit Size products must be purchased in multiples of 1.

  1. Recovery Discovery Kit
    Recovery Discovery Kit

    Single Unit SRP $38 / Kit / Travel-Size

    Renew dehydrated hair with every wash with Virtue®’s nourishing and revitalizing Recovery Shampoo and Conditioner and award-winning Restorative Treatment Mask.

    CONTAINS:

    • Travel-Size Recovery Shampoo 2oz
    • Travel-Size Recovery Conditioner 2oz
    • Deluxe Mini Restorative Treatment Mask .5oz
  2. Full Discovery Kit
    Full Discovery Kit

    Single Unit SRP $38 / Kit / Travel-Size

    Get maximum lift with a hydrating kick with Virtue®’s volumizing and reviving Full Shampoo and Conditioner and best-selling Restorative Treatment Mask.

    CONTAINS:

    • Travel-Size Full Shampoo 2oz
    • Travel-Size Full Conditioner 2oz
    • Deluxe Mini Restorative Treatment Mask .5oz
  3. Curl Discovery Kit
    Curl Discovery Kit

    Single Unit SRP $38 / Kit / Travel-Size

    Detangle, hydrate, and protect hair from heat, humidity, and environmental damage with nourishing sulfate-free Curl Shampoo and Conditioner and Leave-In Curl Butter, a deeply restorative yet weightless cream for a variety of curl patterns.

    CONTAINS:

    • Travel-Size Curl Shampoo 2oz
    • Travel-Size Curl Conditioner 2oz
    • Deluxe Mini Curl Leave-In Butter .5oz