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Select Size:
Product Size:
Back Bar
All Back Bar products must be purchased in multiples of 1.
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Healing GlossSingle Unit SRP $38 / 5.8oz / Back Bar
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Strength & Shield Leave In ConditionerSingle Unit SRP $32 / 5oz / Back Bar
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Refresh Purifying Leave-In ConditionerSingle Unit SRP $29 / 5oz / Back Bar
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Healing OilSingle Unit SRP $39 / 1.7oz / Back Bar
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Overnight Scalp & Hair ElixirSingle Unit SRP $51 / 1.7oz / Back Bar
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Damage Reverse Serum®Single Unit SRP $51 / 1.7oz / Back Bar
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Restorative Treatment MaskSingle Unit SRP $60 / 5oz / Back Bar
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Un-Frizz CreamSingle Unit SRP $38 / 4oz / Back Bar
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ColorKick® Illuminating MaskSingle Unit SRP $60 / 5oz / Back Bar
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Exfoliating Scalp ScrubSingle Unit SRP $43 / 5oz / Back Bar
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Curl Leave-In ButterSingle Unit SRP $40 / 5oz / Back Bar
Full Size
All Full Size products must be purchased in multiples of 1.
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Healing GlossSingle Unit SRP $44 / 8oz / Full Size
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Strength & Shield Leave In ConditionerSingle Unit SRP $38 / 5oz
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Women's 5% Minoxidil FoamSingle Unit SRP $58 / 4oz
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Flourish Density Booster®Single Unit SRP $50 / 4oz
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Flourish Brow Density Booster®Single Unit SRP $80 / 0.14oz
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Flourish Mask for Thinning HairSingle Unit SRP $70 / 5oz
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Refresh Purifying Leave-In ConditionerSingle Unit SRP $34 / 5oz
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Healing OilSingle Unit SRP $46 / 1.7oz
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Overnight Scalp & Hair ElixirSingle Unit SRP $60 / 1.7oz
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Damage Reverse Serum®Single Unit SRP $60 / 1.7oz
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Restorative Treatment MaskSingle Unit SRP $70 / 5oz
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Un-Frizz CreamSingle Unit SRP $44 / 4oz
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ColorKick® Illuminating MaskSingle Unit SRP $70 / 5oz
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Exfoliating Scalp ScrubSingle Unit SRP $50 / 5oz
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Curl Leave-In ButterSingle Unit SRP $46 / 5oz
Travel Size
All Travel Size products must be purchased in multiples of 1.
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Strength & Shield Leave In ConditionerSingle Unit SRP $19 / 2oz / Travel Size
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Women's 5% Minoxidil FoamSingle Unit SRP $30 / 2oz / Travel Size
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Flourish Density Booster®Single Unit SRP $30 / 2oz / Travel Size
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Healing OilSingle Unit SRP $26 / 0.65oz
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Restorative Treatment MaskSingle Unit SRP $36 / 1.7oz
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Un-Frizz CreamSingle Unit SRP $22 / 2oz / Travel Size
Mini Deluxe Size
All Mini Deluxe Size products must be purchased in multiples of 1.
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Strength & Shield Leave In ConditionerSingle Unit SRP $7 / 0.5oz
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Flourish Mask for Thinning HairSingle Unit SRP $16 / 0.5oz
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Healing OilSingle Unit SRP $11 / 0.35oz
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Damage Reverse Serum®Single Unit SRP $25 / 0.5oz
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Restorative Treatment MaskSingle Unit SRP $16 / 0.5oz
Kit Size
All Kit Size products must be purchased in multiples of 1.
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Summer S.O.S. KitSingle Unit SRP $52 / Kit / Travel-Size
The perfect grab-and-go routine for vacation season and beyond. This limited-edition kit pairs three of Virtue's most-loved essentials in travel-friendly sizes to prep, style, and finish healthier-looking hair all summer long. Comes in a small reusable canvas Virtue tote—under $50.
Includes:
Healing Oil | 20 mL / 0.7 fl oz
6-in-1 Styler | 60 mL / 2 fl oz
Strength & Shield Leave-In Conditioner | 15 mL / 0.5 fl oz
SRP: $46 (includes FREE deluxe mini Strength & Shield Leave-In Conditioner)
Value: $53
ROI: $20 per kit
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Hair Growth Treatment (Minoxidil 5%)Single Unit SRP $134 / 3 Month
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Hair Growth Treatment (Minoxidil 5%)Single Unit SRP $65 / 1 Month
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Hair Rejuvenation Treatment (Drug Free)Single Unit SRP $65 / 1 Month
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Hair Rejuvenation Treatment (Drug Free)Single Unit SRP $126 / 3 Month