Virtue® Creative Director and Celebrity Hair Stylist Adir Abergel styled actress Florence Pugh for the 81st Golden Globes Award Ceremony using Virtue® products to get the look. All Virtue products are powered by Alpha Keratin 60ku®, a patented, 100% bioidentical, healing protein that rebuilds, strengthens and restores hair to its healthiest state.

THE INSPIRATION

The creative spark originated from the essence of teddy girl aesthetics, infused with elements of New Romantics and a touch of rock and roll.

THE LOOK

An androgynous updo that has volume and movement. Pompadour inspired with twisted hair in the background that elongated her neck.

HOW TO

Prep: Florence’s hair was prepped with Healing Oil, then saturated with Volumizing Primer & Volumizing Mousse at the roots.

 

Style: Adir started by sectioning the top of her hair out into a horseshoe shape. Then, he slicked the sides back and took vertical sections and twisted from the bottom, incorporating the hair to make a beautiful twist at the crown. He then secured with hair pins and blow dried the top of her hair with a small round brush. Finally, he used 6-in-1 Styling Paste to create the rockabilly voluminous shape