“People are always gonna want more highlights and more haircuts and more updos, but this is the time for you to go and chill."

As we approach the end of another challenging yet successful year, we want to share a special holiday message from celebrity hairstylist and our very own Creative Director, Adir Abergel.

Adir has always been an inspiration to us here at Virtue®, demonstrating the power of creativity, dedication, and passion for excellence in every facet of his work. This season, he expresses his admiration for the hard work and commitment each of you has shown throughout this past year.

Thank you for your vision, your loyalty, and your commitment to revolutionizing healthy hair. We can’t wait to see you back in the new year.